HeroCRM.io

Last Updated: December 2025

IMPORTANT NOTICE

THESE TERMS OF SERVICE GOVERN YOUR ACCESS TO AND USE OF THE HEROCRM.IO PLATFORM AND SERVICES. PLEASE READ THEM CAREFULLY.

BY CREATING AN ACCOUNT, ACCESSING, OR USING THE PLATFORM, YOU CONFIRM THAT:

YOU HAVE READ AND UNDERSTOOD THESE TERMS YOU ARE AT LEAST 18 YEARS OLD YOU HAVE AUTHORITY TO BIND YOURSELF OR THE BUSINESS YOU REPRESENT YOU AGREE TO BE LEGALLY BOUND BY THESE TERMS

IF YOU DO NOT AGREE, DO NOT USE THE PLATFORM.

1. Parties and Scope

These Terms of Service (“Terms”) form a legally binding agreement between:

Hero Marketer Limited, a company registered in England and Wales (Company No. 12983426), operating the HeroCRM.io platform (“HeroCRM”, “we”, “us”, “our”)

and

You, the individual or legal entity accessing or using the Platform.

These Terms apply together with:

Our Privacy Policy Our Data Processing Agreement (where applicable) Any applicable Affiliate or Reseller Agreement

In the event of conflict, these Terms prevail unless expressly stated otherwise.

2. Nature of the Platform

HeroCRM.io is a business-to-business software platform providing CRM, automation, communication, marketing, and operational tools.

We provide technology only. We do not:

Act as your agent Provide legal, tax, financial, medical, or compliance advice Control or approve your customer relationships, communications, or content

You are solely responsible for how you use the Platform and how your customers use it.

3. Eligibility and Account Ownership

Eligibility

You must be at least 18 years old and legally capable of entering a binding contract.

You may not use the Platform if:

You are accessing it to compete with HeroCRM You are subject to sanctions or prohibited by law from using the services

Account Ownership

If you sign up personally, you own the account If you sign up on behalf of a business, the business owns the account

You warrant that you have authority to bind that business.

In ownership disputes, we may request evidence such as:

Payment history Account creation records Company documentation Court orders

Our determination is final. We are not required to arbitrate disputes between parties.

4. Permitted and Prohibited Use

You may use the Platform only for lawful business purposes.

You must not:

Reverse engineer, decompile, or attempt to extract source code Provide access to competitors Misrepresent the Platform as your own proprietary software Use the Platform for unlawful, deceptive, abusive, or harmful activities Remove proprietary notices Circumvent security or usage limits

A full Code of Conduct is set out in Exhibit A and forms part of these Terms.

5. Compliance Responsibilities

You are solely responsible for compliance with all applicable laws, including but not limited to:

UK GDPR and EU GDPR Data protection and privacy laws Marketing and electronic communications laws Consumer protection laws Accessibility requirements Tax, VAT, and reporting obligations

HeroCRM provides tools only and does not guarantee legal compliance.

6. Data Protection and Privacy

When using the Platform:

You act as Data Controller for your customer data We act as Data Processor, unless stated otherwise

You must:

Provide your own privacy policy to customers Obtain valid consent Handle data subject requests Manage retention and deletion Handle breach notifications where legally required

If we receive a data subject request relating to your data, we may redirect it to you.

7. Login Credentials and Security

You are responsible for:

Keeping credentials secure All activity under your account Implementing recommended security measures, including 2FA

We may suspend access if we believe security is compromised.

8. Communications Features

The Platform may include SMS, email, voice, and messaging tools.

You acknowledge that:

You control all content, timing, recipients, and consent You are the sender for all legal purposes Carrier or third-party fees may apply

You must comply with all applicable marketing and communications laws in all jurisdictions where you operate.

9. Third-Party Services

The Platform may integrate with third-party services.

We:

Do not control third-party services Do not guarantee availability, accuracy, or legality Are not responsible for third-party outages, data loss, or errors

Your use of third-party services is governed by their terms.

10. White-Labelling and Resale

If authorised to resell or white-label the Platform:

You are solely responsible for your customers You must not misrepresent any relationship with us You must not disparage the Platform You must comply with any applicable pricing, branding, or usage restrictions

We may suspend or terminate reseller rights at our discretion.

11. Fees, Billing, and Taxes

Fees

All fees are:

Exclusive of VAT or applicable taxes Billed in advance unless stated otherwise Non-refundable except where required by law

Subscriptions auto-renew unless cancelled.

Taxes

You are responsible for:

All taxes relating to your use and resale of the Platform VAT, GST, or other government charges

12. Intellectual Property

We own all rights to:

The Platform Platform content Underlying software and systems

You receive a limited, non-exclusive, revocable licence to use the Platform during your subscription.

You retain ownership of your own content but grant us a licence to process it solely to provide the services.

13. Artificial Intelligence Features

If you use AI-powered features:

Outputs may be inaccurate AI does not provide professional advice You must review and validate outputs You must disclose AI use to end users where required

Full AI rules are set out in Exhibit B.

14. Disclaimers

THE PLATFORM IS PROVIDED “AS IS” AND “AS AVAILABLE”.

WE MAKE NO WARRANTIES THAT:

THE PLATFORM WILL BE ERROR-FREE IT WILL MEET YOUR BUSINESS NEEDS RESULTS WILL BE ACHIEVED

YOUR USE IS AT YOUR OWN RISK.

15. Limitation of Liability

To the maximum extent permitted by law:

Our total liability is limited to fees paid by you in the previous 3 months We are not liable for indirect, consequential, or loss-of-profit damages We are not liable for third-party services or customer disputes

Nothing limits liability for fraud or death or personal injury caused by negligence.

16. Indemnity

You agree to indemnify and hold us harmless from claims arising from:

Your use of the Platform Your customers’ actions Your communications Your legal or regulatory breaches Your content or data handling

17. Termination

We may suspend or terminate access:

For breach of these Terms For non-payment For legal or security reasons At our discretion

Upon termination:

Access ends immediately Data may be deleted after a reasonable retention period Fees remain payable

18. Governing Law and Jurisdiction

These Terms are governed by the laws of England and Wales.

The courts of England and Wales have exclusive jurisdiction.

19. Changes to Terms

We may update these Terms at any time. Continued use constitutes acceptance of the updated Terms.

20. Contact Information

Hero Marketer Limited

Email: [email protected]

Company No: 12983426

United Kingdom

EXHIBIT A

Code of Conduct

Prohibited uses include, without limitation:

Illegal activity Spam, fraud, phishing, or malware Impersonation Harassment or abuse Security attacks Discriminatory or harmful content Exploitation of children Misuse of AI or automation

EXHIBIT B

Artificial Intelligence Acceptable Use

AI features:

Are provided without guarantees Must not be used for unlawful, deceptive, or harmful purposes Must not replace licensed professional advice Must comply with data protection laws